英语翻译近些年国内互联网发展的势头日益猛烈.而随之发展起来的网络社交媒体,正成为一种日益重要的媒体模式.相应的,网络社交

英语翻译
近些年国内互联网发展的势头日益猛烈.而随之发展起来的网络社交媒体,正成为一种日益重要的媒体模式.相应的,网络社交媒体也成为了企业开展网络营销的重要平台.现在的网络社交媒体的现状如何?现存的网络社交媒体营销都存在哪些问题?如何解决这些问题并且更加行之有效地进行网络社交媒体营销……这些都是本文要阐述的话题.
首先,对于网络社交社交媒体、网络营销以及网络社区媒体营销的概念进行阐述.同时列举了国内外目前对于网络社区媒体营销的现状,结合国内外的成功案例,分情况对国内外的网络社交媒体营销现状进行阐述.
其次,针对国内的网络社交媒体营销的现行状况建立了一套评判体系.这套评判体系包含了定量评判体系和定性评判体系两个部分,前者考量的是一个网络社交媒体营销活动的数据反馈,后者则侧重于网络社交媒体营销活动的情感反馈.
最后,结合目前网络社区媒体营销的现状和对应的评判体系,可以找出目前网络社交媒体营销的现存问题,并提出可行性较高的解决方案.

[Abstract]: In recent years, the momentum of our country's internet development is on the rise rapidly and fiercely. And follows this, a string of social media networks were also developed. It is a kind of media mode, which is becoming more and more important everyday. Accordingly, internet social media also became the platform for enterprises to promote and develop their sales and commerce. What is the present state of internet social media now? What kind of problems are facing the internet social media's commerce and sales at this moment? How to solve these problems and improve its efficiency on internet social media's trades? All of these topics will be discussed in this paper.
First of all, it carries out a description about the concept of internet social media, internet commerce and internet community media trades. In the same time, outlines the present state of both foreign and domestic's internet social media commerce. Integrates all the successful examples of both foreign and domestic Describes the present state of foreign and domestic's internet social media's commerce accordingly to their circumstances.

Secondly, against our country's current situation of the internet social media commerce and establishes a set of evaluation system for it. This evaluation system has two parts which includes the set-value evaluation system and the set-behaviour evaluation system. The former considers of the internet social media's commerce activities data feedback. The latter concentrates on the internet social media's commerce activities' emotional feedback.
Finally, integrates the present state of internet community media commerce and the accorded evaluation system, which can find out the current existed problems within the internet social media commerce. And puts forward a highly feasible solution program to tackle the problems.
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