英语翻译中国单体酒店联盟方式及创建的探讨摘要：伴随着我国经济的持续发展,旅游市场的不断升温,使得许多原本处于观望状态的国

英语翻译
中国单体酒店联盟方式及创建的探讨
摘要：伴随着我国经济的持续发展,旅游市场的不断升温,使得许多原本处于观望状态的国际品牌酒店集团也纷纷加快了对我国酒店市场的进军步伐,致使我国酒店市场出现了“国内市场国际化、国际竞争国内化”的竞争局面.目前我国90％的酒店仍为单体酒店,在国内外酒店集团迅速扩张与发展的趋势下,它们明显表现出竞争力的不足.而由于我国国内的单体酒店大多隶属于行政事业单位,它们的投资主体缺位,产权关系不清,所以对单体酒店实行以资本为联结纽带的集团化在现阶段存在着较大的障碍.为了与国内外的酒店集团相抗衡,实行单体酒店联盟便是一种较好的发展方式.
本论文首先从我国单体酒店的发展现状及障碍着手,在对其的发展现状及障碍进行分析说明的基础上,得出实行单体酒店联盟的趋势,紧接着对实行联盟的必要性及必然性作进一步分析说明,并分析指出实行联盟的几种可行方式及联盟成功应具备的要素,最后在借鉴和总结前人成果的基础上,探索性地提出了中国单体酒店联盟的创建模式.
关键词：单体酒店 联盟方式 联盟管理

With China's sustained economic development ,the tourism market continues to heat up ,many had been in a wait-and-see attitude of the international brand hotel groups have also accelerated the pace of China to enter the hotel market .China's hotel market is the result of the "internationalization of the domestic market,international competition," competitive situation.At present,90% of hotels still single hotel,hotel groups at home and abroad with the trend of rapid expansion and development .They clearly demonstrated a lack of competitiveness.As part of our country's single most hotels administrative units,and their lack of investment.unclear property rights.Therefore,implementation of single hotel groups in the capital at this stage to link the bridge there is a big obstacle.To match with the domestic and international hotel groups,the Union is a good practice monomer hotel development.
The essay begins with the development of our hotels and single obstacle to proceed.In its analysis shows that the barriers to development and on the basis of obtained monomer Hotel Union implemented the trend Union went to the necessity and inevitability of practice for further analysis shows that and analysis of several possible ways to implement the Union and the Union should have the elements of success.and sum up the final results of the draw,to explore the nature of the founding of China monomer Hotel Union model.