搜狗做题网英语翻译Brand managers should remember that people at festivals
来源：学生作业帮 编辑：搜狗做题网作业帮 分类：英语作业 时间：2024/04/27 22:48:38
英语翻译
Brand managers should remember that people at festivals will resent being marketed to constantly unless they see the experience as adding something to their day.It has to enhance the positive mood they are already in rather than distract them from it.Thus,the brand’s values should be closely linked to what festival-goers expect from a weekend of music.Taking a brand to a festival to capture a whole new demographic is not a good enough reason to go,and people will resent any brand that they feel has no place there.You will not add credence or ‘‘cool’’ to your brand by taking it to a music festival unless your brand has credence or cool to start with.
Brand managers should remember that people at festivals will resent being marketed to constantly unless they see the experience as adding something to their day.It has to enhance the positive mood they are already in rather than distract them from it.Thus,the brand’s values should be closely linked to what festival-goers expect from a weekend of music.Taking a brand to a festival to capture a whole new demographic is not a good enough reason to go,and people will resent any brand that they feel has no place there.You will not add credence or ‘‘cool’’ to your brand by taking it to a music festival unless your brand has credence or cool to start with.
品牌经理应该记住,节日盛会中的人们会对无休止的推销反感,除非他们看到这件事能给他们的节日增光添彩.你需要做的是增加他们已经存在的积极情绪,而不是分散他们的注意力.因此,品牌价值,与节日盛会里人们对周末音乐会的期望应该是紧密联系在一起的.把一个品牌带到节日盛会里,让它在那里获得整个新群体的认同,不能成为一个品牌加入到节日盛会的好的理由.人们也会对任何让他们感到没有立足之地的品牌产生反感.把品牌带到音乐节,并不能让你为你的品牌增加公信力或者“酷”,除非你的品牌能够以具有公信度或者酷的形式出现在那里.
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